Support and develop unconventional snowsports culture
Arctic Lines is a young company with a big heart that strives for continuity.
"Our mission includes non-profit initiatives alongside our business activities. We strive to preserve and create opportunities for anyone interested in unconventional snow sports, with a primary focus on freeriding."
ABOUT US
“I wonder how it would feel to experience that”
A brainchild of Finnish professional freeride snowboarder Antti Autti, Arctic Lines was born from an endless passion for the outdoors – especially exploring new areas for freeriding and backcountry endeavours.
In 2020, when travel was limited due to the pandemic, Antti Autti had his most memorable winter to date. He spent months exploring his home turf, something he hadn’t experienced for many years due to his job as a professional snowboarder. The time spent at home led to the idea of creating a video series in which Antti searches for different freeriding locations in the Arctic, just a day’s drive from his home.
As the project moved forward and gained publicity, the requests for guided tours started to come in. At the same time, Antti and his friends had been organizing the winter season kick-off event Arctic Weekend, the biggest snowboard and freeskiing festival in Finland.
The idea of combining these elements – film productions, guiding and events – under one umbrella started to evolve in Antti’s mind. After a few years of planning, the concept of Arctic Lines as a company was born.
values
FREEDOM
The freedom to experience, see and do things in our own way – it's an innate part of us.
For us, freedom requires courage and pushing our own boundaries – as well as questioning them.
The feeling of freedom carries us forward towards bold new adventures.
COMMUNITY
We always work together with friends, professionals and other stakeholders in the local community.
We welcome everyone interested in the culture of the great outdoors!
RESPONSIBILITY
For us, responsibility includes both social and ecological aspects.
Nature is our playground, and we want to understand, respect and cherish it.
We have a social responsibility for the existence of outdoor culture. We want to develop it in a way that allows us to keep living and breathing it in the future.
OUTDOOR FLOW
Our operations are based on the concept of outdoor flow
Outdoor is our playground.
Flow is a state of mind that emerges when you move outdoors, fully present in the moment.
It also describes the movement and rhythm that can be felt and seen in our projects and services.
a network of outdoor professionals and creatives
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Antti Autti
Professional snowboarder, guide & producer
Antti is in charge of keeping things moving forward in the company.
After over two decades in professional snowboarding, his motivation for riding just keeps on going!
Whether it’s exploring new big mountain lines or hotlapping the resort, Antti's passion for riding hasn’t gone anywhere and new ideas for the next projects are constantly popping up.
When he is not on a film project assignment Antti shares his passion for the outdoors through guiding and lectures.
For Antti, a great day out is when he can look at the decisions he has made and feel proud of those!
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GUIDES
Trusted mountain professionals
On tours in Finnish Lapland, your guiding is mainly done by Antti Autti.
In other areas of Arctic and beyond, we work with certified mountain guides, fjell leaders and backcountry professionals.
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Miikka NIemi
Video & brand collaborations
Miikka Niemi is an accomplished film director and branding expert with two decades of experience in marketing communications and film production. He is the founder and CEO of Flatlight Creative, an award-winning creative house.Miikka’s work in snowboard filmmaking has shaped his distinctive narrative style, bringing visually captivating stories combined with thoughtful insights to a wide range of projects.
Through Arctic Lines, Miikka supports creative film projects and brand collaborations, helping to bring unique stories and concepts in freeriding to life.
Bio: Antti Autti
Antti Autti has had one of the longest careers in professional snowboarding out of the impressive cast that Finland has produced over the years. During his successful competitive career, he won two World Championships and achieved several podium finishes in top-tier contests around the world. He is also the first European Gold Medalist in the history of the Winter X Games superpipe competition. In 2006, he represented Finland in the Turin Olympics and placed 5th.
In 2010, he did something that set him apart from the flock. While still at the top of his game, he decided to turn down an invitation to compete at the Vancouver Olympics and stopped competing altogether. His soul was not in it anymore, and he wanted to move on to freeriding. For Antti, snowboarding has always been a way of connecting with nature and finding a freedom where the only limit is his imagination. While competing, he had started to lose that original connection with the sport.
Since turning his focus to freeriding, Antti has released several documentaries, influential short films and now, the video series Arctic Lines where he explores his home region. Many of these projects have been highly acclaimed and have inspired people around the world!
Alongside his film projects, Antti has been guiding tailored freeride tours in the Arctic and Japan.
On his guided freeride tours, Antti aims to inspire people to have a good time, no matter what the conditions might be. He also shares his knowledge about nature and local customs, as he thinks that a good freeride guide is a good lifestyle guide as well.
Arctic Lines Outdoor Experience Company is Antti’s brainchild that was born from an endless passion for the outdoors – and especially exploring new areas for freeriding and other backcountry activities.
While he is the founder of the company, Antti works in the day-to-day operations and connects people according to their needs. He is a multi-talented outdoor professional whose biggest passion is to inspire others through his film projects, guiding and event services.
Antti is in partnership with the following brands,
supporting his journey as a freeride snowboarder:
Jones Snowboards, Spark R&D, Haglöfs, Suunto, Yeti & Pyhä Ski Resort